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How to… use a recruitment consultancy

This article first appeared in Personnel Today magazine. Subscribe online and save 20%.

Which of these statements have you heard before: a) the sole function of a recruitment consultancy is to fill job vacancies on behalf of their clients; b) a few recruitment consultancies are excellent, but the majority are disreputable; c) recruitment consultancies bombard companies with unwanted CVs and advertise jobs that don't really exist?

Quite probably all three - so it is hardly surprising that many of us shy away from using recruitment consultancies when considering changing jobs or planning our next career move. Yet a careful pairing with the right consultancy can positively help guide your career, and can prove vital in preparing you for interviews, salary negotiations and upgrading skills.

Where do I start?

Working with a recruitment consultancy means you are entrusting it with your career, so there are a number of factors you should check before making a commitment. The consultancy and the consultant you are dealing with should have an established track record, extensive contacts and specific knowledge of your sector. Find out who its clients are and talk to other candidates, as well as your friends and colleagues for their recommendations.

The consultancy should appreciate and be responsive to your individual needs, and should not impose conditions as it sees fit. You must also feel at ease with the consultant you are working with as they are going to become thoroughly conversant with your career history and other personal details.

It's a two-way thing

It's no good just holding a brief telephone conversation or sending a CV, and expecting everything to fall into place. A good consultancy will insist on a face-to-face meeting, which will provide an opportunity to talk about your experience and skills in detail. Treat it like an actual interview with a potential employer, and be clear about why you are leaving your present job and what you are looking for.

Use the encounter to ask questions and assess its commitment and capability too. Avoid being pressurised into a decision, as you need to be confident of the consultant's expertise and loyalty.

"Make sure you get time with them to dig deeper, understand exactly what they have done, what they can do for you and see if you can work with them on a personal level," says Gareth Jones, managing director of executive search consultancy Courtenay HR. "When meeting with a consultant, make sure there is time outside of the career discussion to cover these things. Don't let them rush you."

Rules of engagement

Having agreed to let a consultancy act for you, bear two key points in mind: you don't have to pay fees, and you have no contractual obligation to the consultancy, as it will be paid a commission, or will be retained by the recruiting company. It is reasonable to grant the consultancy a period of exclusivity before looking at others. If you do decide to use more than one consultancy to reach a wider possible market, it is best to confine it to a few.

On or off-message?

Communication should be consistent, but just because you don't hear from your consultant every five minutes doesn't mean they're not working hard on your behalf. Their job is to closely match the requirements of clients and present the best possible selection, not inundate you with unsuitable choices. As circumstances can change, it is also important that any issues or events that can affect the hiring process are shared.

"Encourage your consultant to be honest in their feedback as a lot of the frustration with recruiters stems from lack of feedback, or the rather thin excuses for why you are not being put on the shortlist or didn't get the job," says Jones.

A charter for success

When an interview is secured, your consultancy should come into its own and assist with interview techniques and provide detailed company briefings. This doesn't mean that you shouldn't conduct your own research as well, as there is a chance that other candidates will have received the same brief and your own insights could make the crucial difference.

Finally, the way you manage the consultant is also important - be warm and show your appreciation when things have been done well. And if you do hit upon a top consultancy, stay in contact, even after you taken up a new position, as you never know when you might next need its services.

Where can I get more info?

Websites

www.rec.uk.com
Recruitment and Employment Confederation (REC). The 'Find a consultancy' section allows you to search for REC corporate members by location and industry.

www.agencycentral.co.uk
Quick links to directory (listed by industry) of agencies and job sites.

If you only do five things...

1 Find out as much as you can about the consultancy

2 Sell yourself as if it were a real interview

3 Make full use of its expertise

4 Maintain regular contact

5 Always treat your consultant with respect

Expert's view Gareth Jones on choosing the right recruitment consultancy

Gareth Jones is managing director of executive search consultancy, CourtenayHR.

Do you have a current relationship with an external consultancy?

Yes. I have worked with one or two people with whom I have very strong relationships. One in particular, who I have known for more than 10 years, now acts more as a mentor than a consultant. As a psychologist with a good business head, he gives me valuable and extremely honest feedback.

What are the benefits of having a close working relationship with a consultancy?

A close relationship does not guarantee that next move for you, but it will ensure the consultancy fully understands what you are about, the relevance of your experience and the best opportunities for you. The closer the relationship, the better - the more a consultancy knows about you, the better placed you will be against others in the candidate pool.

What should be avoided when establishing the relationship?

Avoid spreading yourself too thinly. Be discerning in your choice and keep the number of organisations representing you to a minimum. It might not be an accurate perception, but seeing someone's details come across your desk from many different consultancies can leave a negative impression with a client.

Has the way in which candidates and consultancies interact changed in recent years?

No, but it is going to. Things have not changed in recruitment for many years, but the internet and other technologies, combined with a need to act faster to fulfil a need, will change the traditional interaction. As a candidate, you should expect to develop longer-term relationships with employers on the same basis as you currently do with consultancies. That means getting to know a group of employers who you may never actually join.

Three top tips

- Don't chop and change; invest time in building long-term relationships

- Remember the consultant is your best and only representative until you get in front of the client

- Be proactive. Keep in touch with your consultant, and call them even if they do not call you.

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