It pays to know the difference between data protection and the protection of data.
In business today, the phrase 'dataprotection' has a different meaning and purpose than 'protection of data' - but bringing together the right technology and processes for the two missions individually can have overlapping benefits, according to IT and legal experts.
On the other hand, failing to take a 21st century approach to either task can have a devastating impact on a company in this data-sensitive age.
"If you have a records retention policy, for instance, that is based on a paper environment, and you're operating in a real-time, online environment with e-mail and messaging, your policy is simply outdated," says Alan Brill, senior managing director of Kroll Ontrack, the technical services group of global risk consultancy Kroll. "Companies have a responsibility to make sure their HR policies keep up with technology."
'Data protection' refers to implementing regulations that involve primarily personal data. 'Protection of data', on the other hand, has more commercial implications, focusing on easily identifiable information and proprietary data, such as intellectual property. But both are getting their share - and more - of corporate attention.
"The issues of protection of data, confidentiality and personal data protection are rising up the agenda of importance within companies," says Justin Ellis, partner in the innovation and media group of UK law firm, DMH.
HR may be more immediately concerned with data protection (see box), but its attention is likely to be increasingly drawn to issues involving the protection of data in the development and implementation of corporate policies surrounding employee computer usage.
Such policies must focus on keeping corporate proprietary information safe, as well as on maintaining company IT systems' security and meeting regulatory compliance, particularly within the financial services industry.
And it's not just IT's problem. HR is widely seen as the critical element in ensuring the effective use of such policies. "These policies can't be left just to IT because in many cases, the distribution and enforcement mechanisms go through HR," says Brill. "HR are the professionals within the company who know the most about drafting effective policies that will be understandable to the users and will pass legal muster."
To help business protect its proprietary data and guard against inappropriate - or even illegal - internet activity in the workplace, advanced software tools have been developed to scrutinise e-mail and voice communications for clues to possible wrong-doing. Some even operate in real time. They are not cheap, but as Brill says, "It's a matter of becoming sufficiently secure to get a real cost benefit, and I think that time is coming".
Factors prompting the development of and interest in such sophisticated tools include global terrorism, malicious computer attacks, heightened regulatory environments and legal pressures. But fortunately, the benefits of investing in highly sophisticated software that can detect slips in confidentiality or the ill-intended sharing of information for personal gain, actually can be spread throughout an organisation's different operations - even for HR management practices, according to Ian Black, managing director of Cambridge's Aungate, a division of Autonomy, a leader in the field of intelligent software.
Black says that several major consultancies are looking at such tools for potential use in HR management practices.
"Businesses are approaching this as another way of measuring their processes, to measure the soft parts of their business," Black says. "It's the beginning of a new era - exciting and nerve-racking."
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