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Cutty Sark poster campaign mis-fires

May 24, 2007

Talk about bad timing.

As Guru made his way into Personnel Today's office this week, he spotted this poster by the side of the road.

Cutty Sark

This poster campaign - fronted by Nicky Hambleton-Jones, presenter of Channel 4's 10 Years Younger - was launched just last week to make up a fundraising shortfall of £7m.

However, following Monday's tragic fire, Guru suspects the Cutty Sark will need a bigger celebrity and a few more millions to complete its renovation.

Stephen Archer, director of Cutty Sark Enterprises, which runs the ship on behalf of owner the Cutty Sark Trust said:

We will be launching a rejuvenated campaign. What form that will take we aren't too sure but I daresay it will be a fresh poster campaign.
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Posted for your edification by Guru on May 24, 2007 10:30 AM |

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