October 4, 2007
Following Guru's post about the recent Secs Survey, the team behind SecretarialCareers.co.uk staged a demonstration in central London as part of its week-long campaign to highlight the work of secretaries. (Guru doesn't think he caused it.)
Secretarial Careers Awareness Week championed PAs and secretaries to show how essential they are in the workplace and culminated in protests at key landmarks around London, a demonstration in central London, a petition, and a variety of guerrilla marketing activities across the capital.
The activity received widespread press coverage on TV and radio including BBC2's Working Lunch and regional BBC stations including Radio Leeds, Newcastle, Oxford and Swindon. It was also featured on the front page of City AM, the “Office Hours” section of The Guardian and BBC Online.
Laurence Owen, group marketing manager, said:
"We feel it’s about time the bosses of today show their appreciation for these unsung office heroes. The reality is that secretaries and PAs are actually multi-skilled and talented yet feel undervalued and unrecognised."We would like everyone to show their support by signing our online petition which, once completed, will be handed in to number 10 Downing Street."
