December 2, 2008
While lily-livered consumers everywhere drag this great country into recession with their reluctance to open their wallets, one band of heroes is keeping the nation afloat with its big-hearted, big-natured, big, er, breasted spending.
Yes, despite the so-called economic crisis, the number of men having breast reduction surgery is rising.
Raj Ragoowansi, a consultant plastic surgeon at St Bartholomew's Hospital in east London, said he had seen a big increase in the number of men with the condition asking for surgery in the last three months.
"This is a problem which should be taken very seriously," he said of the very seriously taken condition Gynaecomastia, commonly known as moobs. Apparently, it is a medical condition that causes tissue in the chest area to develop like a female breast.
Guru will not comment on the size of his own blue love pillows, but surely all these operations ar enot takin gplace on the NHS, so Guru does wish to put on record his gratitude for the men brave enough to keep at least one load of UK employees very busy.
One sufferer told BBC's Newsbeat: "Whenever I took my T-shirt off I had a proper set of boobs. They were massive, they were noticeable from every angle. I definitely would have passed for a woman.
"I wouldn't have gone swimming - not a chance. Going on a foreign holiday, I wouldn't have taken my top off
until I was on my own. I was very self-conscious, very embarrassed."
Suffer in silence no more, disciples. Moobs, Guru salutes you.

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