Benylin sickie TV advert tough to swallow (Guru)

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Benylin sickie TV advert tough to swallow

January 7, 2009

Guru has been alerted to a campaign by cough and cold medicine maker Benylin which apparenty encourages employees on how to throw a sickie.

The TV ad - which disciples can watch below - tells workers to 'Take a Benylin day' if they are suffering from a cold. What's more, the company has also put together a website which gives staff with the sniffles advice on how to call in sick.

Earlier this week Guru's favourite newspaper, the Daily Mail, quoted employers' organisations moaning that the ad could encourage employees to stay at home even if they had only minor complaints. As if people need any encouragement...

Guru had a bad case of man-flu over the Christmas break and not once did he let it disrupt his usual daily routine; laying in bed until midday with Mrs Guru bringing regular cups of tea and biscuits.

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Posted for your edification by Guru on January 7, 2009 1:28 PM | Permalink

Comments (1)

Andrew G.R.:

I'm guessing then you are not a fan of the 2009 Jobacle Sick Day Calendar, eh?

http://tinyurl.com/6xgzbc

;-)

Posted by Andrew G.R. | January 9, 2009 12:47 PM

Posted on January 9, 2009 12:47

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Guru is Personnel Today's notorious HR commentator. He's been working in HR for far too long and observes every passing management fad with a mixture of anger and amusement. His blog is the one thing saving his long-suffering wife, Mrs Guru, from having to endure too much of his ranting about the big HR stories of the day.