Corporate travel company Rosenbluth has halved staff turnover after the
introduction of an innovative benefits package.
Rosenbluth’s HR director Paul Kennedy said employee turnover has dropped to
12.5 per cent from 25 per cent last year after the firm developed a raft of new
He said with an industry-wide manpower shortage of 20 per cent, the company
had to offer more than the traditional benefits of a pension scheme, life
assurance, healthcare, bonus schemes and income protection.
The company now offers two "family responsibility days" on top of
annual leave to allow staff time off, for example, to attend their school
events or visit a relative in hospital.
It also runs a maternity scheme where employees receive full pay for 27
weeks and have the option of extending their maternity leave.
A career-break scheme allows staff to take a month or more off work on an unpaid
basis for educational or family reasons, and August is set aside as
"employee appreciation month", involving parties, competitions and