Comment on Your Post-COVID Mantra. ‘Cash is Queen’. by Evelyn Woods

Fabulous article Greg, should be the bible for our industry. It is honest advice that some of our industry does not want to or won’t hear. Cash really is the King and the Queen of your business.
It’s not about numbers on a spread sheet, it’s about $$$$$$’s in your bank account and the ability to pay your bills plus a separate account for unexpected surprises.
We have all had to learn at some stage in our career, that you need to know when to walk away from certain business deals if the profit is too low, or not there at all.