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ApprenticeshipsLatest NewsQualificationsTraining strategies

Low-skilled roles rebranded as apprenticeships to receive levy funding

by Ashleigh Webber 13 Apr 2018
by Ashleigh Webber 13 Apr 2018 Image: Monkey Business Images/REX/Shutterstock
Image: Monkey Business Images/REX/Shutterstock

Employers stand accused of rebranding existing low-skilled roles as apprenticeships in order to make use of funding available through the apprenticeship levy.

Businesses are exploiting the UK’s weak definition of “apprenticeship” by offering low-skilled, low-wage and low-quality roles as training programmes, according to a report by think tank Reform.

Such apprenticeships, often in sectors such as hospitality and retail, mean that workers could remain low-skilled after completing their training programme, which Reform said would detract from the value of traditional apprenticeship schemes.

Apprenticeships

Should we use apprenticeships to train managers?

Can we make the apprenticeship levy work harder?

The report – The great training robbery: assessing the first year of the apprenticeship levy – claimed that the Government could spend around £600m on “wrongly-labelled” apprenticeships in 2019-20, out of the £2.7bn it is expected to raise through the levy that year.

A survey by the CIPD earlier this year found that almost half (45%) of employers planned to repackage their existing training schemes to access the apprenticeship levy.

Despite this, Reform suggested the most popular level of apprenticeship being offered was shifting from intermediate to higher and degree programmes, which were aimed at attracting older, more experienced candidates. As a result, the age category with the greatest number of people beginning an apprenticeship from May to October last year was those aged 25 and over.

More than half (55.5%) of the apprenticeships started in May-October 2016 were intermediate level, but this proportion fell to 47.8% in May-October last year, shortly after the levy’s introduction in April 2017.

Reform claimed that one such example was the Executive MBA course offered by Cranfield University’s School of Management, which was now being advertised as an apprenticeship “to attract up to a 90% Government subsidy towards the programme costs”.

A spokesperson for Cranfield University said: “It is clear that UK companies are keen to improve their management talent. Cranfield School of Management has responded to this need by re-designing our Executive MBA, in line with employer-led and Government-approved apprenticeship guidelines.

“Our student apprentices come from diverse backgrounds and different industries. Many are under 30 years of age. All have high future potential that their employers recognise and want to invest in.

“Opening a new pathway to higher education through the apprenticeship route is a major opportunity for these employees. Higher-level apprenticeships are levelling the playing field, opening up access to well-paid managerial roles for people who have not necessarily come through traditional academic paths and where there might not be a family history of going to university, let alone of benefiting from postgraduate education.’’

The report said the Government’s decision not to adhere to the internationally-recognised definition of an apprenticeship had meant employers did not have to focus on skilled occupations or promote long-term or systematic training.

Tom Richmond, senior research fellow at Reform, said the report showed apprenticeship standards had been stretched too far.

“Serving customers in a restaurant is not an apprenticeship, nor is sending a chief executive on an MBA course. They never have been, and they never will be. What’s more, they are not what the public expect to see being associated with the apprenticeship brand.

“The Government is right to focus on apprenticeships, but this is the wrong way to go about it.”

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Reform recommended that the Government:

  • abandons its target for three million apprenticeship starts by 2020 to allow employers and training providers to focus on quality;
  • introduces a internationally-benchmarked definition of “apprenticeship” and withdrew any standards that don’t meet this definition;
  • removes the requirement for 10% employer co-investment to prevent employers from disengaging from apprenticeships;
  • replaces the current HMRC digital payment with a simpler apprenticeship “voucher”;
  • introduces a fixed cost for all apprenticeship standards and end-point assessments, and;
  • makes exam regulator Ofqual the only option for assessing the quality of end-point assessments.

A Department for Education spokesperson said apprenticeships were designed by employers themselves to give them the skills they need.

Ashleigh Webber

Ashleigh is a former editor of OHW+ and former HR and wellbeing editor at Personnel Today. Ashleigh's areas of interest include employee health and wellbeing, equality and inclusion and skills development. She has hosted many webinars for Personnel Today, on topics including employee retention, financial wellbeing and menopause support.

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1 comment

Chris Wood 18 Apr 2018 - 11:22 am

This report by the think tank Reform correctly identifies some of the issues raised by the Apprenticeship Levy but is wide of the mark on three counts.

Firstly, it suggests standards are falling across the board because of compromises in quality. This is a disservice to employers and providers such as ourselves who have invested significant resources in delivering successful schemes within the scope of the levy. Rather than being a waste of taxpayers’ money as the report suggests, such programmes can be hugely valuable. For example, we are working with household name customers on apprenticeships that will help to tackle the skills gap in construction and the utilities, and keep the country’s infrastructure working.

Secondly, the report states that the levy is too complex for employers while highlighting the inexperience of some approved providers. I agree that simplifying the scheme would be welcome, but there are many experienced training providers who can help employers navigate the complexities. That will continue to be the case as the levy evolves.

Thirdly, it is suggested that by widening the definition of apprenticeships, we risk losing sight of what makes them work. My discussions with senior HR executives leave me in no doubt that the scheme must be more flexible to make it work for all organisations required to pay into it. More importantly, updating perceptions of what an apprenticeship looks like will go a long way to addressing one of the biggest challenges we have – persuading parents and students that vocational education is at least as valuable as going to university.

Whatever the government does with the levy, the need for well-trained operatives and managers will remain. Training providers such as ourselves will continue to focus on quality teaching, appropriate environments, stretching educational targets and delivering real value.

Chris Wood, CEO
Develop Training
Ascot Drive, Derby DE24 8GW

Comments are closed.

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