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Personnel Today

Informed in Five: “The Trophy Life “

by Personnel Today 30 Apr 2004
by Personnel Today 30 Apr 2004

The Trophy Life
(profile of construction/property tycoon Donald Trump) by Daniel
Roth, Fortune (Europe Edition) 19 April 2004.

Themes

Donald Trump has a surprisingly hands-on approach to people
management.

He phones employees to ask how business is at his many
construction sites, including asking questions like whether a certain kind of
sand has come in.

He walks the floor of his buildings asking doormen and other
junior staff how things are going, but if a uniform is out of place or a table
messy he demands it is taken care of.

He is astonishingly loyal to some staff, for example Greg
Cuneo who was a 27-year old project engineer on one of Trump’s construction
sites who asked to see Trump about a plan to set up his own company. Trump gave
him a series of contracts and made him a millionaire.

However, people who violate his loyalty see another side of
him. One employee who left his employment received a letter accusing him of
betrayal – and he never lets people who are disloyal work for him again.

Messages

Don’t
take anything Trump says on face value and try to stay on the right side of
him.

www.fortune.com

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Personnel Today

Personnel Today articles are written by an expert team of award-winning journalists who have been covering HR and L&D for many years. Some of our content is attributed to "Personnel Today" for a number of reasons, including: when numerous authors are associated with writing or editing a piece; or when the author is unknown (particularly for older articles).

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