Personnel Today thrusts HR into national limelight with £1m worth of media coverage

Personnel Today succeeded in putting HR issues on the national agenda in 2006 by generating media coverage worth nearly £1m.

We achieved 379 media mentions across national, regional, consumer and trade press, websites and newswires, reaching an audience of 51,326,858 people.

Our national media appearances had an advertising value equivalency of £968,243, according to media monitoring and evaluation service Durrants – more than four times as much as our nearest rival magazine.

These figures do not take into account our broadcast presence, which was considerable last year.

Personnel Today’s legal editor Dawn Spalding was interviewed extensively on radio stations across the UK for her expertise on the age discrimination legislation. She also presents the Employers’ Law show on Legal TV (Sky channel 215).

Sign up to our weekly round-up of HR news and guidance

Receive the Personnel Today Direct e-newsletter every Wednesday

Email(Required)

OptOut

From time to time, we will send you emails about selected products, events and services from Personnel Today - but you can choose to opt-out at any time. If you do not wish to receive these emails, please tick this box.

Name

This field is for validation purposes and should be left unchanged.

Δ

Karen Dempsey, editor of Personnel Today, said: “It’s fantastic that we are being quoted so frequently in the national newspapers.

“This is proof that HR and people issues are increasingly taking centre stage in business. In 2007, we will continue to cover the issues that really matter.”