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Latest News

Standard Life targets school leavers in ad campaign

by Personnel Today 1 Mar 2002
by Personnel Today 1 Mar 2002

Standard
Life is aiming to recruit 250 school leavers through a new advertising
campaign.

It
has launched a newspaper campaign entitled ‘School Leavers – take note’,
following a year in which it increased new business by more than £1bn.

The
campaign is targeted at young people about to leave school and expecting to
receive at least four standard GCSE passes. The recruits will be spread between
the Standard Life’s assurance, banking and investment companies.

Standard
Life’s head of recruitment David Barr said: "We are very pleased as a
major employer to offer quality job opportunities to a significant number of
school leavers. We are looking forward to welcoming them into our customer
service and administration teams."

www.standardlife.co.uk

By Ross Wigham

Personnel Today
Personnel Today

Personnel Today articles are written by an expert team of award-winning journalists who have been covering HR and L&D for many years. Some of our content is attributed to "Personnel Today" for a number of reasons, including: when numerous authors are associated with writing or editing a piece; or when the author is unknown (particularly for older articles).

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Personnel Today
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