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Latest News

L’Oreal tops graduate poll of favourite employers

by Personnel Today 14 Jun 2004
by Personnel Today 14 Jun 2004

European
business graduates have chosen cosmetics company L’Oreal as their favourite
potential employer, according to a new survey.

More
than 5,000 business graduates from 100 European universities chose the French
company in a survey by Swedish higher education specialist, Universum.

The
graduates, 1,000 of whom came from the UK, chose consulting company McKinsey
and German car maker BMW – up 17 places from last year – as their next
favourite employers. McKinsey had held the top spot for nine years.

Boston
Consulting Group, Coca-Cola and Proctor and Gamble were also in the the top
five. The European Central Bank was the highest-ranked financial institution,
at number 11.

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All
the students were completing undergraduate degrees.    

By
Paul Yandall

Personnel Today

Personnel Today articles are written by an expert team of award-winning journalists who have been covering HR and L&D for many years. Some of our content is attributed to "Personnel Today" for a number of reasons, including: when numerous authors are associated with writing or editing a piece; or when the author is unknown (particularly for older articles).

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