Money is
more likely to encourage company loyalty in a man than a woman, according to a
survey of over 1,000 employees.
In
the poll, conducted for Employee Benefits magazine by Taylor Nelson Sofres, 42 per
cent of men said they would stay with a company because of the salary, compared
to only 32 per cent of women who would stay for the right price.
Both
sexes said they would be less likely to resign if they enjoyed their work, with
56 per cent of women and 46 per cent of men saying that this would make them
stay.
Women
put colleagues above salary, with 40 per cent saying they would stick with a
job if they liked their colleagues. Nearly a third of women would stay with an
employer who offered flexibility in the hours they work.
The
study found that half of staff with flexible working are satisfied with their
employer, compared with 39 per cent overall.
Cynthia
Pinto, director of Taylor Nelson Sofres, told delegates at the Employee
Benefits Exhibition and Conference that staff retention was dependent on
flexible policies and that men and women, as well as different age and
generation groups, were motivated to stay with a company for different reasons.
"You’ve got to be flexible and responsive if you want to keep people. You
have to tailor policies for the specific group you’re trying to keep," she
said.
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By
Lisa Bratby
