‘Cuddillow’ pillow launched for lonely hotel guests in need of a hug

While HR may be regarded by some as soft and fluffy, lonely business travellers who find it difficult to nod off will not be demanding ‘personnel services’ to help them sleep.

Sign up to our weekly round-up of HR news and guidance

Receive the Personnel Today Direct e-newsletter every Wednesday

Email(Required)

OptOut

From time to time, we will send you emails about selected products, events and services from Personnel Today and OHW+ - but you can choose to opt-out at any time. If you do not wish to receive these emails, please tick this box.

Comments

This field is for validation purposes and should be left unchanged.

Δ

However, they will now be able to snuggle up to the ‘Cuddillow’ (below), which is said to be the UK’s first cuddling pillow. A survey of 2,000 solitary travellers by budget hotel chain Travelodge found 63% needed a bedtime cuddle to aid sleep.

In response, the company has created the Cuddillow, a two-and-a-half foot bundle of hugs, for guests to snuggle into. It will be trialled in hotels in Newcastle, Durham, Manchester, Leeds and Birmingham, and will be free of charge for guests.