E-recruitment use triples in three years

Three times more companies are now using e-recruitment than three years ago.

The Recruitment Confidence Index reveals more than half of all organisations
are using online recruitment – up from 17 per cent in 1999. And the index,
produced by Cranfield School of Management and the Daily Telegraph, predicts
more use of e-recruiting.

Nick Hill, recruitment sales manager at the Daily Telegraph, believes
recruiters will become more skilful at using new technology to fulfil

The index also shows that companies are becoming more likely to use their
own corporate sites for recruiting, up from 13 per cent in 1999 to 43 per cent.
The number using commercial job sites has fallen from 40 to 25 per cent.

Asked why they had stopped using the commercial sites, nearly three in four
blamed low response rates.

Abe Avdiyovski, divisional director at recruitment consultancy Ellis
Fairbank, said the internet had not changed the industry as much as was
predicted five years ago.

"The personal touch is still important and so are the relationships
between corporate recruiters, consultants and advertisers," he said.
"E-recruitment will continue to change, but from my perspective as a
businessman, I’m looking at how I can find the right candidates. That could
mean using other websites, magazines or newspapers."

However, the index notes a growing minority of recruiters, including
consultancy KPMG and Asda, now only accept applications via the web.


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