Industry leaders in spotlight at World of Learning 2004

World of Learning 2004, the UK’s key conference and exhibition for business learning, is back! Now in its twelfth year, World of Learning is the must-attend event of the year for training, personnel and HR professionals, and takes place on 17 & 18 November 2004 at the NEC, Birmingham.

Over 80 of the industry’s major players will be showcasing the latest products and solutions to hit the market. With a world-class conference programme, free interactive workshops, product demonstrations, an independent advice clinic and the prestigious World of Learning Awards, the event is the essential date in the training professional’s diary.

Highlighted at the event will be the full range of training solutions available, from instructor-led training, blended solutions, training venues and distance learning, to e-learning, management development, training software and HR/training management systems. Exhibitors include Ashridge Management College, Balance Learning, British Computer Society, Future Media, Hilton Birmingham Metropole, Saba Software, Skill Boosters, The British Learning Association and Walkgrove.

The programme of free experiential workshops and product demonstrations provide visitors with the opportunity to see, hear and sample the latest learning solutions.

The extensively researched World of Learning Conference addresses the key strategic issues facing training professionals, as well as the practicalities of implementing integrated solutions, with a wide range of innovative case studies to demonstrate ideas in practice.

The free opening address on 17 November will be delivered by Dr Dean Spitzer, managing consultant, learning & performance improvement at IBM Corporation USA. He will share his vision of how training and development roles are changing and the impact that learning professionals should be having on business performance in the future.

On day two, Jane Massy, workplace training & performance consultant and industry analyst, will present the free keynote, addressing global developments in demonstrating the correlations between skills investment and company performance, with particular reference to her work with the ASTD.

High profile case studies being presented across the two days include the Child Support Agency, BBC, the Royal Air Force, the Cabinet Office, Centrica, ICI Paints, Royal Mail and Britvic.

The event closes with an insightful presentation by Susan Pember, director of the Adult Basic Skills Strategy Unit at the Department for Education & Skills, who will map out the government’s initiatives to improve basic skills in the UK, addressing in particular the implications for, and the role of, UK businesses.

With a unique pick and pay format, delegates have the ability to choose and attend seminars directly relevant to their business and experiences, thus maximising both cost and time efficiency.

Another outstanding feature of the event is the prestigious World of Learning 2004 Awards Gala, which takes place on the evening of 17 November. Judged by a highly experienced and knowledgeable independent panel, the Awards reward and recognise the highest standards of achievement within the training industry; categories include bespoke, blended, generic, online and instructor-led solutions, as well as training venue of the year and a number of individual awards.

For further information, to pre-register or to book conference sessions visit or call +44 (0)20 8394 5171

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