An Internet chatroom is to be used as part of an Army recruitment drive in
Glasgow-based recruitment agency Search Consultancy, which recently won a
ground-breaking recruitment contract to advertise for 2,000 soldiers, is setting
up a website where potential applicants will be able to talk to young recruits
about their experiences.
As well as press and TV adverts, Search is instigating more innovative
approaches, including cinema days which show films about Army life and a
"try before you buy" recruitment scheme, which allows people to spend
a day in the force before signing up.
Peter Cruickshank, director of Advance, the division of Search Consultancy
set up to recruit for the Army, said, "The Army offers the widest number
of career opportunities of any UK organisation and provides the chance to study
up to degree level while earning upwards of £198 per week from the age of 17.
"Whether it’s electrical or mechanical engineering, telecoms or IT,
there is a huge choice for young people looking for a challenge," he said.