Mental block on ageism

The Government faces an uphill struggle to persuade recruiters of the
importance of age diversity in the workplace, according to results from the
Recruitment Confidence Index (RCI).

Sponsored by Age Positive – the Government’s age diversity campaign – the
research shows that one in three employers are seemingly unaware that ageism
will be outlawed in less than three years’ time, while a similar number have no
plans for complying with the far-reaching legislation.

Sam Mercer, director of the Employers Forum on Age, is sympathetic towards
employers, many of whom are still struggling to get to grips with
discrimination laws on sexual orientation and religion. However, she warns the
implications for HR and recruitment in the ageism legislation’s current proposed
form are significant.

The RCI was initiated by Cranfield University and the Daily/Sunday
Telegraph, and is supported by Personnel Today. A fuller report on recruitment
appears in Recruitment Trends & Forecasts, a quarterly newsletter available
on subscription from Personnel Today. For subscription enquiries, call 020 8652
8803

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