Personnel Today
  • Home
    • All PT content
  • Email sign-up
  • Topics
    • HR Practice
    • Employee relations
    • Learning & training
    • Pay & benefits
    • Recruitment & retention
    • Wellbeing
    • Occupational Health
    • HR strategy
    • HR Tech
    • The HR profession
    • Global
    • All HR topics
  • Legal
    • Case law
    • Commentary
    • Flexible working
    • Legal timetable
    • Maternity & paternity
    • Shared parental leave
    • Redundancy
    • TUPE
    • Disciplinary and grievances
    • Employer’s guides
  • AWARDS
    • Personnel Today Awards
    • The RAD Awards
  • Jobs
    • Find a job
    • Jobs by email
    • Careers advice
    • Post a job
  • Brightmine
    • Learn more
    • Products
    • Free trial
    • Request a quote
  • Webinars
  • Advertise

Personnel Today

Register
Log in
Personnel Today
  • Home
    • All PT content
  • Email sign-up
  • Topics
    • HR Practice
    • Employee relations
    • Learning & training
    • Pay & benefits
    • Recruitment & retention
    • Wellbeing
    • Occupational Health
    • HR strategy
    • HR Tech
    • The HR profession
    • Global
    • All HR topics
  • Legal
    • Case law
    • Commentary
    • Flexible working
    • Legal timetable
    • Maternity & paternity
    • Shared parental leave
    • Redundancy
    • TUPE
    • Disciplinary and grievances
    • Employer’s guides
  • AWARDS
    • Personnel Today Awards
    • The RAD Awards
  • Jobs
    • Find a job
    • Jobs by email
    • Careers advice
    • Post a job
  • Brightmine
    • Learn more
    • Products
    • Free trial
    • Request a quote
  • Webinars
  • Advertise

Latest NewsJob descriptionsRecruitment & retention

Name game shame of IT’s ‘creative’ staff

by Personnel Today 13 Dec 2005
by Personnel Today 13 Dec 2005

The increasing prevalence of obscure job titles is well documented, but new research has highlighted the astonishing breadth of terms used to describe seemingly identical staff roles.

An analysis of the job titles of staff in different business functions, covering 3.5 million workers across the UK, discovered 141,000 unique job titles that appeared more than three times.

The study, by analyst firm Marketing Improvement (MI), showed that IT is by far the most ‘creative’ function, with 60,000 unique job titles. In the IT sector, there are 13,466 different descriptions for an IT director. IT managers have 25,898 titles, while there are 5,920 executive titles, and 700 assistant titles.

Tim Beadle, director of MI, said the vast array of IT job titles could be explained by two factors – “the combination of IT departments growing incredibly rapidly and needing to differentiate people doing slightly different tasks, and a desire by IT directors to make it more difficult for competitors to poach staff by giving them non-standard job titles”.

Sign up to our weekly round-up of HR news and guidance

Receive the Personnel Today Direct e-newsletter every Wednesday

OptOut
This field is for validation purposes and should be left unchanged.

HR departments get off lightly in comparison, with only 2,963 unique descriptions. In HR, there are 551 ways of saying HR director and 1,115 different ways of being an HR manager. HR executives have 549 titles, while assistants have 186.

In other departments, MI found 2,347 ways to say finance director, and 1,562 different ways of being a marketing director.

Personnel Today

Personnel Today articles are written by an expert team of award-winning journalists who have been covering HR and L&D for many years. Some of our content is attributed to "Personnel Today" for a number of reasons, including: when numerous authors are associated with writing or editing a piece; or when the author is unknown (particularly for older articles).

previous post
Non-executive pay reviews on the increase
next post
Commercial vehicle drivers find life more stressful

You may also like

‘Flawed system’ blocking apprenticeships from young people

18 Sep 2025

Personnel Today Awards 2025 shortlist: Workplace culture (smaller...

18 Sep 2025

Trainee GP who displayed Palestine flag sues for...

17 Sep 2025

Graduates face ‘white-collar’ recession in jobs market

17 Sep 2025

Ben & Jerry’s co-founder quits over Unilever’s social...

17 Sep 2025

Inflation unchanged at 3.8% in August

17 Sep 2025

Tech firms to plough £30bn into ‘AI Growth...

17 Sep 2025

Retirement at risk – why we all need...

17 Sep 2025

Sky to cut 600 jobs as it ‘reshapes’...

17 Sep 2025

MPs reject Lords’ amendments to Employment Rights Bill

16 Sep 2025

  • Workplace health benefits need to be simplified SPONSORED | Long-term sickness...Read more
  • Work smart – stay well: Avoid unnecessary pain with centred ergonomics SPONSORED | If you often notice...Read more
  • Elevate your L&D strategy at the World of Learning 2025 SPONSORED | This October...Read more
  • How to employ a global workforce from the UK (webinar) WEBINAR | With an unpredictable...Read more

Personnel Today Jobs
 

Search Jobs

PERSONNEL TODAY

About us
Contact us
Browse all HR topics
Email newsletters
Content feeds
Cookies policy
Privacy policy
Terms and conditions

JOBS

Personnel Today Jobs
Post a job
Why advertise with us?

EVENTS & PRODUCTS

The Personnel Today Awards
The RAD Awards
Employee Benefits Live
Employee Benefits
Forum for Expatriate Management
Whatmedia

ADVERTISING & PR

Advertising opportunities
Features list 2025

  • Facebook
  • Twitter
  • Instagram
  • Linkedin


© 2011 - 2025 DVV Media International Ltd

Personnel Today
  • Home
    • All PT content
  • Email sign-up
  • Topics
    • HR Practice
    • Employee relations
    • Learning & training
    • Pay & benefits
    • Recruitment & retention
    • Wellbeing
    • Occupational Health
    • HR strategy
    • HR Tech
    • The HR profession
    • Global
    • All HR topics
  • Legal
    • Case law
    • Commentary
    • Flexible working
    • Legal timetable
    • Maternity & paternity
    • Shared parental leave
    • Redundancy
    • TUPE
    • Disciplinary and grievances
    • Employer’s guides
  • AWARDS
    • Personnel Today Awards
    • The RAD Awards
  • Jobs
    • Find a job
    • Jobs by email
    • Careers advice
    • Post a job
  • Brightmine
    • Learn more
    • Products
    • Free trial
    • Request a quote
  • Webinars
  • Advertise