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Personnel Today

Specialists help unions to attract new members

by Personnel Today 18 Jun 2002
by Personnel Today 18 Jun 2002

Unions are becoming more professional in their hunt for members, according
to new research by Cardiff Business School’s New Unionism Research Group.

It shows that an increasing number of trade unions are employing specialist
organisers to work on recruitment and recognition campaigns and this is
boosting union membership.

Over half (56 per cent) of trades unions now employ specialist organisers,
compared to only 38 per cent in 1998.

This is due, in part, to the TUC Organising Academy, which has provided
trained organisers over the past four years.

The research finds that unions with specialist organisers have been more
likely to register an increase in total membership since 1997.

Between 1997 and 2000, 65 per cent of unions reported a rise in membership
compared to only 26 per cent in 1994-1998.

www.tuc.org.uk

Personnel Today
Personnel Today

Personnel Today articles are written by an expert team of award-winning journalists who have been covering HR and L&D for many years. Some of our content is attributed to "Personnel Today" for a number of reasons, including: when numerous authors are associated with writing or editing a piece; or when the author is unknown (particularly for older articles).

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