Whitbread aims to save more than a quarter of a million pounds a year with a
new online recruitment strategy.
Launched this week, all applications will be fed into a central recruitment
website for the company’s 10 brands – including Marriott Hotels, Travel Inn and
Costa Coffee – replacing the individual brand recruitment sites.
The Workthing.com system will retain the CVs of unsuccessful applicants,
giving Whitbread’s HR team access to a database of around 5,000-10,000
jobseekers.
Whitbread claims the system will save £260,000 a year through the scrapping
of outsourced CV sifting and job advertising.
The company says it will also halve the ‘time-to-hire’ to two weeks and free
up HR time from recruitment administration to ‘added value’ issues, including
training and building the company brand with universities.
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HR director at Whitbread Amanda Ravey, said the recruitment site will also
help improve Marriott’s employment brand.
"We have strong standalone brands," she said. "But the site
gives us the best of both worlds, with candidates realising the size and the
strength of the career opportunities within Whitbread."
