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Award profile
This category recognises employer achievement in attracting and retaining graduates. The judge looked for examples of best practice and innovation in recruiting and managing degree-level qualified individuals in line with organisational goals. Efforts around employer branding, online recruitment, diversity, assessment, focus-group work and career management were all relevant.
Award sponsor
PersonnelTodayJobs offers targeted recruitment solutions for both public and private sector HR. With 3,000 jobs online and more in print than any other magazine, it delivers a large and high-quality senior HR audience to recruiters. Advertisers are guaranteed exposure to senior HR decision-makers in their workplace, as well as day-to-day recruiters and jobseekers.
Award judge
Shaun Tyson is professor of human resource management (HRM) and director of the Human Resource Research Centre at Cranfield University. He has a PhD from the London School of Economics and was awarded a doctorate by the University of Lyon. He has written 19 books on HRM and HR strategy and policies, and received the inaugural Personnel Today Lifetime Achievement Award in 2005.
Award shortlist
KPMG
The team - KPMG Graduate Recruitment
Number in team: 24 Number in HR function: 180 Number of employees HR is responsible for: 10,000
About the organisation
Formed in 1987, KPMG is a leading provider of professional services, including audit, tax and advisory services, and has 22 offices across the UK.
The challenge
KPMG had 10,000 applications and an intake of 850 this year. It wanted to attract the best graduates through the innovative use of technology, without losing human contact.
What the organisation did
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Created the 'high-tech, high-touch' strategy, which encompassed:
