Understanding how to measure and communicate the return on investment (ROI) of an e-learning is key to ensuring a robust learning and development strategy.
Personnel Today has teamed up with lynda.com to offer a free white paper, offering six tactics to make any L&D ROI stress a thing of the past. Inability to justify the value and impact if e-learning can erode buy-in among stakeholders and discourages project champions
Lynda.com, acquired by social media giant LinkedIn for $1.5 billion in April, offers more than 3,500 video courses on topics as diverse as business and management, web design and project management.
According to LinkedIn CEO Jeff Weiner, it is a match made in online heaven: “Both companies believe strongly that the growing skills gap is one of the biggest challenges to the future of the global economy.”
The white paper, Demonstrating positive e-learning ROI: Six tactics for success, describes six key steps: Identify, Define, Establish, Understand, Consider and Measure.
With illustrative case studies, the guide assesses the organisation’s training needs and compares these to what is trying to be achieved. It look at who evaluates success and how to measure it, before looking at the details of the costs associated with the e-learning investment.
The ROI for e-learning white paper discusses how calculate the benefits, giving examples of easily quantified outcomes and suggests ways of measuring the benefits of harder-to-quantify improvements.
It also takes a broader look at the impact good training opportunities might have on employee engagement, staff retention and productivity improvements.
Finally, a learning programme ROI calculator, helps you do the maths required to convince stakeholders that a specific e-learning intervention is worthwhile.
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