Managing with carrots: A carrot a day
Authors: Adrian Gostick and Chester Elton
Price £7.99
Pulished by: Wiley
ISBN 0-470-82179-5
0-470-82178-7
Designed as sequels to The 24-Carrot Manager, these two books aim to help managers motivate employees through praise and recognition. They do this with varying degrees of success.
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‘Managing with carrots’ has little for the UK manager unless he works for a multinational or US parent company as all the case studies of strategic recognition relate to US culture (would your employees appreciate a ‘Super-Bowl-style gold and diamond’ ring as a reward for safe driving?).
In contrast, A Carrot a Day, which is organised like a page-a-day calendar, is full of imaginative suggestions for recog-nition. The idea for 5 January – trading car parking spaces for a week – was a great quick hit. But naming a celestial star after an employee with heavenly results (15 August) is approximately a galaxy away from tackling real-life retention issues.
full of imaginative suggestions for recog-nition. The idea for 5 January – trading car parking spaces for a week – was a great quick hit. But naming a celestial star after an employee with heavenly results (15 August) is approximately a galaxy away from tackling real-life retention issues.
BOXTEXT: Useful?
Well written?
Value for money?
