Senior executives often claim that people drive the value of the business. They are right. According to a recent survey conducted by the Economist Intelligence Unit for Oracle, senior executives at corporations worldwide judge the ability to attract and retain people as one of the most critical enablers of growth.
But they have to be the right people. Every organisation relies on key clusters of critical talent in order to be able to execute its business strategy. These employees drive a disproportionate share of revenue and earnings. They generate high value for customers and shareholders.
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