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Latest NewsHR strategy

McDonald’s serves up world-class people policy

by dan thomas 6 Sep 2005
by dan thomas 6 Sep 2005

Fast food giant McDonald’s has become the first UK organisation to go through a new gold standard profiling model from Investors in People (IIP).

Under IIP Profile, which launched in May, employers are judged in 10 areas, including people management strategy, recognition and reward, and continuous improvement, and given marks out of four. A mark of one equates to the IIP national standard with four equating to ‘world class’.

McDonald’s achieved a mark of one or more in seven of the categories, with a world-class score for its people management strategy.

According to David Fairhurst, vice-president for people at McDonald’s, the IIP assessor was particularly impressed with the company’s transparency.

“Some people take six months preparing for an IIP visit, but we wanted her to come in and look straight away,” he told Personnel Today. “She talked to more than 1,000 staff in our restaurants before giving her marks. They were so good that she had to go to a panel to justify her decision, which she did.”

Fairhurst said IIP Profile was a major improvement on the IIP Standard assessment, which is simply pass or fail. “The new standard is far more detailed and developmental,” he said.

The company will be presented with the award by CBI director general Sir Digby Jones in October.

For more on David Fairhurst’s work at McDonald’s, click here

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