Companies
that treat jobseekers badly are losing potential customers, with the latest
research suggesting disgruntled candidates will boycott its products and
services.
Almost
two-thirds of jobseekers are more likely to avoid becoming a customer of a
company if they endured a negative recruitment experience.
The
lack of professionalism and courtesy during the recruitment process could be
cancelling out the huge marketing spend designed to communicate company values
to the public.
The
survey of 5,000 jobseekers shows that 59 per cent claim to have had a bad
experience with the main complaint being left in limbo following an interview
and never hearing back from the company.
An
additional 41 per cent said they had been misled by a job advertisement.
The
poll by recruitment website totaljobs.com suggests that companies could be
losing out on around £30,000 for every person treated badly, as they shun the
firm over the course of their lifetime.
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