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Artificial intelligenceEmployee engagementLatest NewsLearning & developmentRetention of staff

Frontline workers stay in jobs for skills development

by Jo Faragher 15 Nov 2023
by Jo Faragher 15 Nov 2023 Frontline workers often feel a disparity in learning provision compared with office-based workers
Shutterstock
Frontline workers often feel a disparity in learning provision compared with office-based workers
Shutterstock

More than nine in 10 frontline workers seek more learning and development opportunities, and most consider this a factor in remaining in their role, according to research from Kahoot!.

The learning and engagement company’s 2023 Workplace Culture report found that 64% of respondents would extend their employment by six years with enhanced career support and training. Forty-four percent would stay an extra decade.

According to consulting giant McKinsey, 50% of frontline workers in the US have considered leaving their industry, while a separate report from Workday found that 20% plan to leave in the next three to six months.

The majority (87%) of frontline workers feel confident about their ability to acquire new skills at work, but 32% feel their employers do not invest adequately in their growth.

Almost half think there is a disparity in training opportunities between frontline and office-based employees.

Frontline worker retention

Survey: Engage with frontline workers or risk losing them

Engaging frontline staff: employers urged to communicate better

Many frontline employees are being proactive about the impact of artificial intelligence on their work. Sixteen percent are already taking AI courses independently, while 51% see it as important but feel they need to learn more about it.

A third would like to do more cross-team mentorship and knowledge transfer with their desk-based colleagues, and 41% think collaboration between frontline and office based workers can foster cooperation.

Last year, a survey by operations platform company SafetyCulture found that a third of frontline workers felt disconnected from colleagues based in headquarters.

Similar research from Facebook parent company Meta found that almost half of frontline workers were thinking of leaving their jobs because they feel this lack of connection.

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Jo Faragher

Jo Faragher has been an employment and business journalist for 20 years. She regularly contributes to Personnel Today and writes features for a number of national business and membership magazines. Jo is also the author of 'Good Work, Great Technology', published in 2022 by Clink Street Publishing, charting the relationship between effective workplace technology and productive and happy employees. She won the Willis Towers Watson HR journalist of the year award in 2015 and has been highly commended twice.

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