Employer branding is about ensuring that an organisation’s people brand matches its marketing brand. This means the messages that the business gives out are reflected by the actions of all its employees.
To achieve that, employers have to consider all aspects of the business to ensure consistency in messages, behaviour and values.
Organisations invest millions in building their customer engagement strategies, but rarely know much about their employees. Yet putting staff at...
Can you withdraw a job offer once it has been made? We look at the risks employers face if they...
Luxury hotel chain Dorchester Collection won the employee engagement top prize at last year’s Personnel Today Awards. What has the...
Penguin Random House this year joined a select group of employers to remove the requirement for a degree for new...
A campaign to recruit prison officers has won the coveted Work of the Year prize at the 2016 RAD Awards....
ON DEMAND | If having more fun at work can help boost productivity, how can HR encourage the right amount of enjoyment in the organisation while maintaining professionalism?
[youtube width=”635″ height=”357″]https://www.youtube.com/watch?v=_5-IbMZiB-E[/youtube]
Employer review site Glassdoor has released its annual list of the best places to work in the...
The Personnel Today Awards 2015 took place at a glittering ceremony on Monday night, and here we profile our winner ...
HR understands the importance of a strong employer brand and positive marketing experience, but poor candidate experience suggests otherwise. Peter...
The first recipients of the new Personnel Today Employer Branding Award went to deserving winners Carphone Warehouse. We highlight their...
After years of economic downturn, redundancy has become part of our business tapestry. Emily Crispin, client manager at the career...
Direct recruiters, recruitment agencies and HR teams that have produced outstanding recruitment campaigns...
There was no room for “scope creep” when Direct Line Group began its move to become an independent group of...
If you’ve ever seen the film The Internship, you probably have a set idea of what it might be like...
If candidates’ experience of applying for jobs is so bad, why are recruiters allowing it to go so wrong and...
