Employer branding is about ensuring that an organisation’s people brand matches its marketing brand. This means the messages that the business gives out are reflected by the actions of all its employees.
To achieve that, employers have to consider all aspects of the business to ensure consistency in messages, behaviour and values.
Just 5% of job ads are completely gender neutral in their wording, according to a study by an employee brand...
Employees like to feel like they are part of something bigger than themselves. Alison Esse outlines why 'storytelling' can help acheive this.
Graeme Menzies and Sarah Harrison outline why retirement or 'encore' coaching may enable a smooth transition.
Despite advances in software, many candidates are still ghosted by prospective employers. This must stop.
Forty-four per cent of Britons believe organisations should prioritise their employees and customers over addressing environmental, social and governance (ESG) issues.
Time is running out to enter the Employee Benefits Awards 2022, in association with Aon, as the extended entry deadline...
A paucity of talent will mean that in-house recruiters will increase their focus on succession planning in 2022.
An innovative benefits programme that supports employees with menopause, fertility and early motherhood was crowned overall winner at this year’s...
We look at the winner and runners-up in the Employer Branding category of the 2021 Personnel Today awards.
The craft beer giant will also conduct an anonymous staff survey to ‘paint a comprehensive picture of the Brewdog culture at every level’.
Craft beer company BrewDog has been accused of toxic employment practices in an open letter from former employees.
Research shows that employees seek out organisations that value purpose over profit. But what role does HR have in mobilising action on ESG? Jo Faragher investigates.
The second compilation of podcast interviews includes Steve Browne, Marc Effron, Emma Jones and Aoife Martin.
Chris Taylor interviews Reeves Wiedeman about his book examining the workplace culture at WeWork...
The number of roles advertised as ‘remote working’ in the UK jumped to almost 78,000 in February.
